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From project to campaigns, we support clients for all types of digital marketing campaigns.

Enhancing Organic Reach for T-Mobile USA's Newsroom through SEO Strategy

The client

T-Mobile USA

The field

SEO

The brief

T-Mobile USA’s Newsroom team was generating a significant volume of content but faced challenges in improving the Organic reach and visibility of their content on Google. Their primary objective was to optimise their existing content and future publications to maximise readership and visibility in Google search results.

Our approach

We developed a News content SEO strategy through in-depth data analysis, assessing website performance and Google News visibility. We worked closely with T-Mobile’s content creators, identifying the best approach for News content creation. We also refined T-Mobile Newsroom’s content creation process, implementing SEO best practices, optimising article structure, and ensuring content consistency.

The result of 6 month campaign

35%

more traction in Google News appearances.

63%

increase in Click Through Rates via Google News.

34%

increase in SEO traffic to the Newsroom.

Driving Social Traction for Homeviews - Revolutionising Property Reviews in the UK

The client

Homeviews

The field

Social Media

The brief

Homeviews, a property review platform, was facing the challenge of gaining traction for its pioneering concept in the UK market. The platform allowed renters and homeowners to provide reviews of their apartments and homes, aiding prospective residents in making informed decisions. As a unique concept, Homeviews needed to engage users and demonstrate the platform’s success in a market that had never seen such a service.

Our approach

To address user unfamiliarity and reluctance to review the website, our approach simplified the user experience and enhanced appeal. We crafted a straightforward social media ad campaign, “Trip Advisor for Properties,” drawing parallels to a familiar platform. We also targeted new London tenants, optimising the campaign’s impact. Additionally, we incentivise participation with Deliveroo vouchers, encouraging user-generated content.

The result of 6 month campaign

370%

increase in new user reviews for the platform.

88%

increase in social followers across Facebook & Instagram.

112%

increase in web traffic to the website.

Launching Getting On The Ladder - A PPC Success Story

The client

Getting On The Ladder

The field

PPC

The brief

Getting On The Ladder, a new property portal showcasing new home offers in select UK regions, faced the challenge of launching their platform and attracting potential homebuyers during their initial phase. With a strong focus on the Manchester area, Getting On The Ladder sought assistance in creating a compelling launch campaign to entice users in the region.

Our approach

To address the challenges of Getting On The Ladder’s launch effectively, we devised a strategic PPC campaign with a hyperlocal focus on Greater Manchester. Our careful selection of keywords related to new homes and properties ensured alignment with user’s searches. Additionally, we crafted persuasive ad copy that emphasised the platform’s unique value propositions, encouraging search users to explore the new home offers on Getting On The Ladder. This comprehensive approach was tailored to attract potential homebuyers in the region and drive engagement with the platform.

The result of 3 month campaign

65%

increase in Manchester visitors to the website.

45%

increase in new home enquiries from the Manchester region.

£15

Average Cost Per Lead for each enquiry.

Let’s get the ball rolling

Whether you’re thinking about starting a new digital campaign, need strategic guidance or a second pair of eyes, or if you just think we could be the right fit, then lets get the ball rolling.